Birmingham · Emporium Gym
Built Different.Train Different.
Personal training, boot camps and coaching with Dean Moxam. Real structure, honest guidance and a plan built around where you are right now.
- Training formats
- 4
- Training formats
- Coaching packages
- 3
- Coaching packages
- Based in
- B'ham
- Based in

Why MXFIIT
This isn't training. This is transformation.
Every session is built around four principles that keep training focused, measurable and genuinely yours.
Strength Engineered
Training built on solid fundamentals, progressed at a pace that matches your body and your goals.
Mindset Rewired
Consistency comes from confidence. Sessions are designed to build both, week after week.
Physique Redefined
A clear plan with honest check-ins, so progress is measured and never left to guesswork.
No Excuses, Just Results
Real support and accountability from a coach who trains the way he asks you to.
Inside the sessions
What training actually looks like
Strength, conditioning and real effort — clips from real sessions at Emporium Gym.
Real results
Real people. Real change.
These are clients who started exactly where you are now. Different goals, same honest coaching and consistent work.
Before
AfterKelly
Consistency, strength and confidence
“Training with Dean gave me a routine I could actually stick to — and the results followed.”
BeforeAfterSid
Leaner, stronger, back to feeling himself
“Honest coaching and a plan built around my life. I feel fitter than I have in years.”
Your before photo is the one you take today.
Start your transformation
How Dean works
Coaching that fits how you train
Four ways to work together, whether you want one-to-one focus, the energy of a group, or a plan to follow on your own.
Personal Training
One-to-one sessions built around what you want to work on, at a pace that suits where you are now.
Boot Camps
Group training with structure and intensity, for people who train better with energy around them.
Coaching
Ongoing guidance and regular check-ins to help you stay consistent and adjust as you progress.
Custom Programmes
A training plan written around your goals, your schedule and the equipment you have access to.
Packages
Choose your level of support
Three packages, each built around how often you want to train and how much guidance you want along the way.
Bronze Package
- Phone consultation
- 2 sessions a week
- Custom programme
- 1 monthly check-in
Silver Package
- Phone consultation
- 3 sessions a week
- Custom programme
- 2 monthly check-ins
Gold Package
- In-person consultation
- 5 sessions a week
- Custom programme
- 4 monthly check-ins

Limited spaces. Extraordinary results.
Ready to take your fitness to the next level?
Start with a few quick questions or book a 30-minute call directly with Dean Moxam. No pressure, just an honest conversation about where to begin.